The Culture Conversation Webinar

July 29, 2020

by John O. Burdett

In working to come out of this crisis stronger, organization culture is a leading actor – many leaders would suggest, the dominant issue – in creating a competitive tomorrow. The webinar explores 7 critical issues.

Organisation culture is more relevant than ever

Culture isn’t an end in itself. It is a container for diversity. It both frames and supports the organisation’s value proposition. It is the bedrock of a great brand. It is “the engine” that drives change. It’s what separates a great company from the rest of the pack. It can also be described as a series of “enshrined habits”; ways to act that, as the social, economic and business environment changes, have to be reframed. The greater the change, the more an organisation’s culture has to reflect the new reality. Simply put, organisation culture and the leadership challenge implied, is more relevant at this moment than ever.

In working to come out of this crisis stronger, organisation culture is a leading actor – many leaders would suggest, the dominant issue – in creating a competitive tomorrow.

The webinar explores 7 critical issues:

  1. Why a focus on organisation culture is a leadership imperative – especially now.
  2. The “needed” relationship between strategy and culture.
  3. Speed of learning – the ultimate competitive advantage.
  4. Overcoming the single most important reason executives fail.
  5. Culture, measurement and the bottom line.
  6. Culture is a system. The unintended consequences of a piecemeal approach.
  7. The essential building blocks of the culture conversation.

Leading the webinar is John O. Burdett, who has worked in over 40 countries as an executive and as a consultant for businesses that are household names. He has worked on and continues to work on leadership development and organisation culture for some of the world’s largest corporations. John has published 14 best-selling books on leadership.

For more information and to receive a copy of John Burdett’s 1 Chapter Book on The Culture Conversation please contact your local TRANSEARCH Consultant.

This article is © Orxestra® Inc. and was originally published on the TRANSEARCH International website.

John O. Burdett is founder of Orxestra® Inc. He has extensive international experience as a senior executive. As a consultant he has worked in more than 40 countries for organisations that are household names. John has worked on organisation culture for some of the world's largest organisations. His ongoing partnership with TRANSEARCH International means that his thought leading intellectual property, in any one year, supports talent management in many hundreds of organisations around the world. Get in touch with John O. Burdett »

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